Rollas

Client

Rolla’s is a global denim brand that embodies the laid back personality, casual confidence and a love of classic jeans from where it was born - Australia. Rolla’s is all about keeping it simple and classic. Clean lines and classic details which include our signature back pocket stitching and vintage inspired washed with ultimate fit and style.

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Role
UX Design
UI Design
Development
Industry
Fashion
Story

Since partnering with Rolla’s in June 2022, we have collaborated on several key features, enhanced their UI/UX, and migrated their tech stack. This partnership exemplifies our commitment to delivering high-quality, impactful solutions.

By focusing on innovation, superior design, and cutting-edge technology, we have helped Rolla’s exceed their digital goals. We look forward to continuing this successful collaboration and driving further growth and success for Rolla’s.

Solutions

During our partnership with Rolla’s, we implemented key features and comprehensive UI/UX improvements that significantly enhanced their website. Our efforts included a detailed Denim Fit guide, Tolstoy integrations, advanced filtering options, and personalised recommendations to boost user engagement and sales.

One of our major initiatives was migrating Rolla’s tech stack to a more robust and efficient platform. The statically generated, headless architecture decoupled the frontend from the backend, allowing for more flexibility, faster updates and greater scalability.

The results

Over the last several years, our continuous collaboration with Rolla’s has included several impactful projects that have significantly enhanced their digital presence, efficiency, functionality of their website.

load time improvement

+400%

Bounce Rate Change

-20%

revenue growth each year

>10%

campaigns launched

5

Client Experience

“We've loved partnering with Woolly Mammoth to drive the growth of our E-commerce websites across the three brands. They understand each brand and bring to the table the technical expertise on how to execute both front end and back end large scale projects. They’re reliable when we've needed support the most and they've taken to time to understand our business goals.”

Beth Perrott
Beth Perrott
General Manager - Ecommerce at ThreeByOne