Clean Vibes
Clean Vibes is a leading nationwide provider of sustainable cleaning and waste management services. With a commitment to creating safe and cleaner environments, they deliver top-tier solutions for venues, festivals, events, and businesses.
After successfully redesigning the website for their child company, City Return & Earn, Clean Vibes partnered with us to revamp their primary website. We began with a comprehensive UX audit, identifying strengths and pain points in the existing site. An in-depth competitor analysis provided further insights, allowing us to refine the informational architecture and create a clear roadmap for the redesign.
While maintaining their established brand identity, we retained the logo and primary brand colour but refreshed the overall aesthetic with custom illustrations and vibrant accent colours, infusing the site with energy and personality. We also developed branding and social media guidelines to ensure a consistent digital presence, aligning their visual identity across all platforms.
We focused on building a scalable and versatile UI design language for the new Clean Vibes website. We developed a component-first design system in Figma, ensuring consistency across key elements like buttons, inputs, and other interactive components. Strict typography and colour rules were established in line with the brand guidelines. To enhance content management, we migrated Clean Vibes from Prismic to Sanity, giving them access to Sanity’s Visual Editor to streamline content releases and event promotions.
On the frontend, we migrated from Gatsby to Next.js, delivering a faster, more advanced experience that has significantly improved SEO and Google Core Web Vitals. We also integrated the Monday.com API, optimising job applications and internal workflows to simplify onboarding new cleaners for their events.
By streamlining project discovery, visitors could effortlessly explore services, resulting in an increase in inquiries and conversions. The improved self-service options further elevated the user experience by removing barriers to service sign-up, boosting customer satisfaction, and driving higher service enrolment rates.
"Working with Sam, Lauren and their team from Woolly Mammoth has been an absolute pleasure. Their expertise, creativity, and seamless communication made the entire process effortless. Our website has been completely transformed, and we couldn’t be more thrilled with the results. If you're looking for a team that truly excels, Woolly Mammoth is second to none!"
